Successful acquisition for the port and logistics location of Bremen: following intensive negotiations, bremenports convinced the international trade fair to opt for Bremen. The Hanseatic city will be the centre of the breakbulk community from 29 to 31 Mai 2018.
Boxes, crates & mandolins – in days gone by, that was the phrase that dockworkers jokingly used when referring to bulk and project cargo. Nowadays, everything that cannot be transported in a container because of its size, weight or quantity is summed up under the overall term of breakbulk. This covers everything from steel goods and pipes to forest products, gigantic machine parts, turbines or power station components: these are goods that need special services and handling and that have to be inspected and monitored at every intermediate stop en route to their destination.
Because of the particular requirements of these goods, breakbulk is a highly specialised sector. All over the world, qualified experts attend to these sensitive and, in most cases, valuable cargoes. And for years, there has been a highly respected annual event for these specialists, the “BreakBulk” conference and trade fair. Organised by the British company Breakbulk Events & Media, a member of the ITE Group, the fair will be held in Bremen for the first time from 29 to 31 May next year. “This is a fantastic success that we owe to the joint efforts of the port management company bremenports, the colleagues at Messe Bremen, the city’s trade fair company, and BTZ, Bremen’s tourism organisation,” says Robert Howe, Managing Director of bremenports.
Despite strong competition from other cities in and outside Germany, bremenports convinced the organisers that Bremen was the ideal venue. Until 2017, the fair was always held in Antwerp. “Bremen’s excellent conditions scored top marks,” said Howe. “Our overall package of logistics expertise, internationally established exhibition centre and the maritime flair of our Hanseatic city ultimately won over the British organisers,” explained Andreas Marquardt, Head of Sales at Messe Bremen. Sven Riekers, Head of Breakbulk Sales at the BLG Logistics Group in Bremen and Bremerhaven, added: “The ports of Bremen naturally also benefit from their role as two of the leading breakbulk ports in Europe. The decision to hold the fair here is a logical consequence of our activities.”
In recent years, the fair has evolved into an absolute crowd-puller: in 2016, more than 7600 attendees visited the stands of roughly 350 exhibitors at the Breakbulk in Antwerp. “We expect to see roughly the same number of exhibitors and visitors in 2018,” says bremenports MD Robert Howe.